this assignment challenges you to examine entrepreneurial opportunities by creating a new value curve.
As discussed in this week’s readings and lectures, a value curve plots multiple metrics that are important for your target customers (i.e. price, ease of use, speed, accuracy) with the low-high measures for competitors and yourself. By examining the existing and expected competitive offerings, you can analyze which metrics to modify in order to create a new value curve.
To develop your value curve for this assignment:
5. Author 1 to 2 paragraphs for each of these questions:
6. Lastly, use your analysis from item 5 above to plot your new venture on the value curve diagram started in item 3 above.
Submit items 1-6 as a single document (Adobe pdf format or MS Word format with the graph inserted).
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